Makes mealtimes fun
For everyday strolls with a one hand fold
Add Muslin Swaddles worth £45 for FREE!
Suitable from newborn to toddler, Pop is the ultimate everyday pushchair offering a smooth and comfortable ride for baby and added peace-of-mind for parents.
The place for parents to be
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Coast is our cool and durable carrycot/pushchair travel system which features stylish detailing and premium marl fabrics. Coast is fully accessorised with a co-ordinating deeply padded footmuff and super practical pram bag.
Tide is our new multi-terrain pushchair with an overnight sleeping approved carrycot, reversible multi-recline pushchair seat and effortless freestanding fold.
Introducing the all new Wave, our future-proof travel system that’s designed especially for growing families.
Suburban, stylish, sustainable – Reef is our multi-terrain travel system offering the ultimate in baby comfort no matter where your adventures take you.
Dune, our contemporary and compact urban travel system proves there’s no need to compromise when it comes to style and functionality.
Add an award-winning Dream i-Size Infant Carrier & Base with your Coast pushchair, designed for everyday strolls
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. Includes Accessory pack with a changing rucksack, footmuff, phone holder and cup holder.
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. With 4-wheel suspens...
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. With 4-wheel suspens...
Everything you need with your Wave pram including Dream i-Size infant carrier & base, changing bag, footmuff, phone holder and snack tray
Turn your Wave pram into a Travel System with an award-winning Dream i-Size infant carrier
Everything you need with your Reef pram including a First Bed Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Reef, our multi-terrain travel system offering the ultimate in baby comfort no matter where your adventures take you with its freestanding fold, first bed folding carrycot and off road wheels with a travel pack
Everything you need with your Dune pram including a First Bed Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Combine your Dune pram with a Newborn Pod and an award-winning Dream i-Size infant carrier and Travel pack.
Everything you need with your Dune pram including a Compact Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Combine your Dune pram with a Compact Folding Carrycot and an award-winning Dream i-Size infant carrier
For everyday strolls with a one hand fold
Suitable from newborn to toddler, Pop is the ultimate everyday pushchair offering a smooth and comfortable ride for baby and added peace-of-mind for parents.
Upgrade your daily strolls with Zest, our everyday pushchair offering style and comfort for both parents and babies.
Makes mealtimes fun
Eat&Play is the 4-in-1 highchair and play table that does it all. Transforming effortlessly from...
For snacking, weaning and playtime
Start you little one's weaning journey
Awarded the safest infant carrier for your newborn by ADAC, when used with the Dream i-Size base
The only 360° rotating car seat you need, suitable from birth to approx. 12 years
The multi-stage car seat, growing with your child from 15 months to approx. 12 years of age
Our high-back booster seat from 4 to 12 years old, approved to the latest R129/03 safety standard
Simple and beautiful, the Bromley nursery furniture collection offers the perfect canvas for creatin...
Create the best nursery for your little one to nap, play and grow with the Bromley Oak 3-piece nurse...
Special edition auto-folding super stroller.
Special edition 360° rotating, all stage car seat.
Special edition one-pop travel cot, co-sleeper and playpen.
Our new and improved Wave travel system has arrived, featuring our signature sustainable fabrics in three striking new colours.
The Edit caught up with Senior Fabric Designer Geri Ross, who talks us through the exciting updates.
I’m a Senior Fabric Designer here at Silver Cross, focussing on sourcing and designing innovative fabrics and trims for new and existing products. Combining this with crafted tailoring and pattern cutting, I ensure the fabrics are beautifully fitted to the hardware and perform to the highest standards.
Shop: Wave
What’s changed on the all-new Wave?
Wave’s been a best-selling travel system since it launched, loved by families for its versatility, style and comfort. For 2023 we’ve brought it right up to date by introducing new fabrics in contemporary colours and adding some new features and benefits.
As part of our ongoing sustainable message, our signature sustainable fabrics are now featured on the new Wave. The outer fabrics of the carrycot and seat unit are crafted using yarns made from recycled plastic bottles, which would have otherwise been sent to landfill. On the inside, there’s a super-soft bamboo fibre lining that’s kind to delicate newborn skin, is hypoallergenic and keeps babies comfy on every stroll.
We’ve given Wave’s colour palette an upgrade too. Inspired by a reappreciation for everything organic, the new colours – Cedar, Lunar and Onyx – encompass the beauty of the natural world that surrounds us.
As well as the improvements to the fabrics, our hardware team have also updated Wave’s bumper bar. Now compatible with the stylish Silver Cross snack tray, it encourages independent eating on the go, whilst keeping crumbs at bay.
To complete your pram, we’ve introduced two new accessory packs – Travel and Ultimate – to make customising your stroll easier than ever. For journeys further afield, the Travel Pack includes a coordinating Dream i-Size infant carrier and base, adaptors and a handy cup holder. If you’re wanting to cover all bases, then the Ultimate Pack includes all of the above, plus a coordinating footmuff and vegan leather changing bag, phone holder and snack tray.
Shop: Wave
What makes Wave sustainable?
As a brand it’s our aim to help safeguard our environment for the next generation. Not only have we introduced our signature sustainable fabrics, but Wave will arrive on your doorstep in our fully recyclable, FSC-certified packaging.
When your little one gets older, you can also choose to extend the life of your pram by donating it to our friends over at Baby Basics – a large network of baby banks across the UK. Once we receive your pram we’ll give it a full valet and service, then Baby Basics will distribute it to a family in need.
Shop: Wave
Who would you recommend Wave to?
Wave is a future-proof, single to double pram that’s perfect for growing families. Whether you’re pregnant with your first child or already have a little one in tow, Wave can be used as a single or double pram straight out of the box – making it great value for money and an investment that you’ll love for years to come.
Wave is renowned for its many configurations (30, to be precise!), all of which can be tailored to you. Just add additional accessories like a carrycot, infant carrier, tandem seat or ride-on board to suit your family’s needs.
For naps on the go, Wave includes an overnight sleeping-approved carrycot lined with hypoallergenic, antibacterial bamboo fibre fabric that’s soft to touch and kind on skin. The carrycot is compatible with the Silver Cross carrycot stand, so you can keep baby at eye level or by your bedside whether you’re at home or away.
As your little one gets older, they can switch over to the comfortable padded seat unit which can be placed in parent or forward-facing mode – letting them see you or the world. The seat unit includes the hassle-free Genius™ harness with rucksack-style adjustments and a magnetic buckle – providing more comfort for your child and added ease of use for parents.
Crafted using premium, high-quality materials, Wave is designed to last and provide comfort and safety you can always rely on – no matter how you’re strolling. As our most premium stroller, Wave encompasses luxury, with a high attention to detail across all fabric and hardware touchpoints, including the luxe vegan leather handlebar, super soft bamboo lining and premium metallic branded details.
Geri Ross is a Senior Fabric Designer at Silver Cross, working with the wider fabrics team on the development and creation of innovative products across the range.