Coast is our cool and durable carrycot/pushchair travel system which features stylish detailing and premium marl fabrics. Coast is fully accessorised with a co-ordinating deeply padded footmuff and super practical pram bag.
Upgrade your daily strolls with Zest, our everyday pushchair offering style and comfort for both parents and babies.
Our handmade Oberon doll's pram is a beautiful gift for any child. It comes in a high gloss white finish with beautiful hand-painted fine line detail, chrome spoked wheels and fully adjustable hood.
Everything you need with your Reef pram including a First Bed Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
For everyday strolls with a one hand fold
Dune, our contemporary and compact urban travel system proves there’s no need to compromise when it comes to style and functionality.
Tide is our new multi-terrain pushchair with an overnight sleeping approved carrycot, reversible multi-recline pushchair seat and effortless freestanding fold.
Coast is our cool and durable carrycot/pushchair travel system which features stylish detailing and premium marl fabrics. Coast is fully accessorised with a co-ordinating deeply padded footmuff and super practical pram bag.
Suburban, stylish, sustainable – Reef is our multi-terrain travel system offering the ultimate in baby comfort no matter where your adventures take you.
Introducing the all new Wave, our future-proof travel system that’s designed especially for growing families.
Everything you need with your Dune pram including a First Bed Folding Carrycot, Motion All Size 360 car seat, changing bag, footmuff, phone holder and snack tray
Everything you need with your Dune pram including a Newborn Pod, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. Includes Accessory pack with a changing rucksack, footmuff, phone holder and cup holder.
Everything you need with your Reef pram including a First Bed Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Everything you need with your Reef pram including a First Bed Folding Carrycot, Motion All Size 360 car seat, changing bag, footmuff, phone holder and snack tray
Everything you need with your Wave pram including Motion All Size 360 & base, changing bag, footmuff, phone holder and snack tray
For everyday strolls with a one hand fold
Special edition auto-folding super stroller.
Self-folding for effortless strolling
Add a TrueFit™ Classic Mattress for only £50!
For safe sleep, easy feeds and close comfort
190 pocket-sprung mattress
Dual-sided 190 pocket-sprung mattress
Dual-sided 220 pocket-sprung mattress
For safe sleep, easy feeds and close comfort
Special edition one-pop travel cot, co-sleeper and playpen.
Special edition 360° rotating, all stage car seat.
Add a TrueFit™ Classic Mattress for only £50!
Upgrade your daily strolls with Zest, our everyday pushchair offering style and comfort for both parents and babies.
The place for parents to be
Min read
Min read
Min read
Min read
Min read
Min read
Min read
Min read
The place for parents to be
Min read
Min read
Min read
Min read
Min read
Coast is our cool and durable carrycot/pushchair travel system which features stylish detailing and premium marl fabrics. Coast is fully accessorised with a co-ordinating deeply padded footmuff and super practical pram bag.
Tide is our new multi-terrain pushchair with an overnight sleeping approved carrycot, reversible multi-recline pushchair seat and effortless freestanding fold.
Introducing the all new Wave, our future-proof travel system that’s designed especially for growing families.
Suburban, stylish, sustainable – Reef is our multi-terrain travel system offering the ultimate in baby comfort no matter where your adventures take you.
Dune, our contemporary and compact urban travel system proves there’s no need to compromise when it comes to style and functionality.
Add an award-winning Dream i-Size Infant Carrier & Base with your Coast pushchair, designed for everyday strolls
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. Includes Accessory pack with a changing rucksack, footmuff, phone holder and cup holder.
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. With 4-wheel suspens...
Our lightest, most compact multi-terrain pushchair, Tide is made for exploring. With 4-wheel suspens...
Everything you need with your Wave pram including Dream i-Size infant carrier & base, changing bag, footmuff, phone holder and snack tray
Turn your Wave pram into a Travel System with an award-winning Dream i-Size infant carrier
Everything you need with your Reef pram including a First Bed Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Reef, our multi-terrain travel system offering the ultimate in baby comfort no matter where your adventures take you with its freestanding fold, first bed folding carrycot and off road wheels with a travel pack
Everything you need with your Dune pram including a First Bed Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Combine your Dune pram with a Newborn Pod and an award-winning Dream i-Size infant carrier and Travel pack.
Everything you need with your Dune pram including a Compact Folding Carrycot, Dream i-Size infant carrier, changing bag, footmuff, phone holder and snack tray
Combine your Dune pram with a Compact Folding Carrycot and an award-winning Dream i-Size infant carrier
For everyday strolls with a one hand fold
Upgrade your daily strolls with Zest, our everyday pushchair offering style and comfort for both parents and babies.
Makes mealtimes fun
Eat&Play is the 4-in-1 highchair and play table that does it all. Transforming effortlessly from...
For snacking, weaning and playtime
Start you little one's weaning journey
Awarded the safest infant carrier for your newborn by ADAC, when used with the Dream i-Size base
The only 360° rotating car seat you need, suitable from birth to approx. 12 years
The multi-stage car seat, growing with your child from 15 months to approx. 12 years of age
Our high-back booster seat from 4 to 12 years old, approved to the latest R129/03 safety standard
Simple and beautiful, the Bromley nursery furniture collection offers the perfect canvas for creatin...
Create the best nursery for your little one to nap, play and grow with the Bromley Oak 3-piece nurse...
Special edition auto-folding super stroller.
Special edition 360° rotating, all stage car seat.
Special edition one-pop travel cot, co-sleeper and playpen.
When his wife failed to find a pregnancy pillow that ticked all the boxes in terms of function, support and comfort, Product Designer Ashley decided to create his own – and the Silver Cross Pregnancy Pillow was born.
After months of research, development and sourcing over 20 fabrics and fibres, Ashley finally found the perfect combination – an ultra-comfy and supportive hypoallergenic and breathable filling, coupled with a soft and luxurious organic cotton cover.
Shop: Pregnancy pillow
Pregnancy essential
Hailed as a maternity essential by many, a pregnancy pillow can offer the ultimate in targeted support and instant relief as your bump blooms – and means you get that all-important rest before baby arrives.
The Silver Cross Pregnancy Pillow is flexible too. It can be used postpartum and beyond, whether that’s for feeding or simply if you’re struggling with aches and pains.
We spoke with Registered Midwife Lesley Bland from My Expert Midwife on the benefits of using a pregnancy pillow.
Lesley told The Edit: “One of the most common pregnancy complaints women report to their midwives is joint pain and discomfort, caused primarily by pregnancy hormones softening the ligaments to make way for the growing baby and uterus.
“A pregnancy pillow can help to alleviate this pain offering support and relief whether seated or sleeping by allowing for muscle relaxation and joint support. They have also been shown to promote better and longer sleep whilst encouraging women to side-sleep as advised by midwives and obstetricians to improve pregnancy outcomes.”
Shop: Pregnancy pillow
Other benefits of using a pregnancy pillow include:
Shop: Pregnancy pillow
Supporting you, the whole way through
A good night’s sleep is a major factor during pregnancy, yet as the trimesters go on it can be increasingly difficult to get comfy. That’s where the U-Shaped Silver Cross Pregnancy Pillow can really help.
Offering front-to-back targeted support for your neck, back, shoulders, hips, pelvis, knees and bump, our U-shaped pillow is an essential from pregnancy to postpartum. With its flexible design, the pillow can be used in numerous ways to relieve you and your bump in bed, on the sofa and whilst nursing when baby arrives.
Sink into the huggable, classic U-shape to embrace your bump and align your pelvis during the night, fold the pillow over to prop you upright, or use for extra support to hold baby whilst breastfeeding or bottle feeding.
“The Silver Cross Pregnancy Pillow helped me get a good night’s sleep right through my pregnancy – and I still used it after my baby was born too! It made sleeping with a growing bump as comfortable as it could be, and it came in handy after the birth to aid with night-time feeds.” – Kat, Silver Cross customer
Shop: Pregnancy pillow
Stylish comfort
The pregnancy pillow has a soft, organic cotton cover that’s temperature regulating to help combat any night-time overheating, while the hypoallergenic filling is kind to skin. The cover can also be easily removed and is machine washable at 30°C.
“We wanted to create something special that’s not only comfortable, but looks great in the modern home too. That’s why we opted for a soft, organic cotton cover with a piped edge for a more premium and timeless look that fits seamlessly into any space.
“The pillow isn’t just for pregnancy. It’s an investment piece that can help with the aches and pains we all experience – pregnant or not. It’s designed to last by using luxurious materials that live up to everyday use.” – Pregnancy Pillow Designer, Ashley.
Customer Service
Car Safety Centre
Store Finder
